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Marketing  

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    • Essentials of Marketing Research

      Essentials of Marketing Research

      $146.67 $103.89

      Essentials of Marketing Research concisely delivers an up-to-date review of a broad variety of marketing research topics, It takes an application-oriented approach, providing stude..

      Listed Under: Marketing
    • Sport Marketing - 3rd Edition

      Sport Marketing - 3rd Edition

      $146.67 $103.89

      Sport Marketing, Third Edition, the latest version of the leading sport marketing text, directs students to a better understanding of the theoretical backbone that makes sport m..

      Listed Under: Marketing
    • Marketing for Hospitality & Tourism (5th Edition)

      Marketing for Hospitality & Tourism (5th Edition)

      $146.67 $103.89

      THE most widely used Hospitality marketing book—this four-color leader is comprehensive and innovative, managerial and practical, state-of-the-art and real-world, Building on the..

      Listed Under: Marketing
    • Business Research Methods (Book Only)

      Business Research Methods (Book Only)

      $146.67 $103.89

      Covering topics in business research, this text employs numerous examples to illustrate real-world research in management, marketing, finance, accounting and other areas of busines..

      Listed Under: Marketing
    • Inbound Marketing: Get Found Using Google, Social

      Inbound Marketing: Get Found Using Google, Social

      $146.67 $103.89

      Stop pushing your message out and start pulling your customers inTraditional "outbound" marketing methods like cold-calling, email blasts, advertising, and direct mail are increasi..

      Listed Under: Marketing
    • Buyology: Truth and Lies About Why We Buy

      Buyology: Truth and Lies About Why We Buy

      $146.67 $103.89

      How much do we know about why we buy? What truly influences our decisions in today's message-cluttered world? An eye-grabbing advertisement, a catchy slogan, an infectious jingle? ..

      Listed Under: Marketing
    • Duct Tape Marketing: The World's Most Practical

      Duct Tape Marketing: The World's Most Practical

      $146.67 $103.89

      Duct Tape Marketing is the small business marketing road map - A collection of proven tools and tactics woven together in a step-by-step marketing system that shows small business ..

      Listed Under: Marketing
    • Loose-leaf Edition Marketing

      Loose-leaf Edition Marketing

      $146.67 $103.89

      Marketing 10/e by Kerin, Hartley and Rudelius continues a tradition of leading the market with contemporary, cutting-edge content presented in a conversational student-oriented sty..

      Listed Under: Marketing
    • The Successful Business Plan: Secrets & Strategies

      The Successful Business Plan: Secrets & Strategies

      $146.67 $103.89

      The Successful Business Plan : Secrets & Strategies is a start-to-finish guide to creating a complete business plan, It not only examines what a business plan should say and which..

      Listed Under: Marketing
    • Marketing Research with SPSS

      Marketing Research with SPSS

      $146.67 $103.89

      Real Data, Real People, Real Research,In the Eight Edition of Marketing Research, McDaniel and Gates continue to share their real-life experiences from the industry to teach studen..

      Listed Under: Marketing
    • Marketing (SPANISH TRANSLATION OF MARKETING,

      Marketing (SPANISH TRANSLATION OF MARKETING,

      $146.67 $103.89

      This comprehensive marketing book is organized around the marketing mix, It is lively, interesting, and filled with current examples, The latest concepts and theories are covere..

      Listed Under: Marketing