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This is PR: The Realities of Public Relations
$83.95$79.68Ideal for the beginning student or the experience public relations practitioner, THIS IS PR : THE REALITIES OF PUBLIC RELATIONS covers the world of public relations through a str..
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Relationship Selling
$83.95$79.68Now available in its third edition, Relationship Selling has struck a chord with instructors and students throughout the selling discipline, As its title suggests, Relationship Sel..
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Corporate Communication
$83.95$79.68A comprehensive account of corporate communications, including both text and cases, Information new to this edition covers corporate philanthropy, government affairs and community ..
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Cases in Public Relations Management
$83.95$79.68Developed for advanced students in public relations, Cases in Public Relations Management uses recent cases in public relations that had outcomes varying from expected to unsuccess..
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Public Relations: A Value Driven Approach (5th
$83.95$79.68Updated in a new 5th edition, Public Relations : A Values-Driven Approachteaches students how to build ethical, productive relationships with strategic constituencies, Now .....
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Developing the Public Relations Campaign: A Team-Based
$83.95$79.68Developing the Public Relations Campaign takes a simple, easy-to-follow approach that helps students develop a public relations campaign in a service-learning environment, This tex..
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Public Relations: The Profession and the Practice
$83.95$79.68Coverage of global markets, new technologies, multiculturalism, and the latest news about public relations in action make this dynamic text the cutting-edge choice for public relat..
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Effective Public Relations (9th Edition)
$83.95$79.68Effective Public Relations presents a comprehensive summary of public relations concepts, theory, principles, history, management, and practices, This “bible” of the public re..
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THINK Public Relations
$72.80$64.58THINK Public Relations engaging visual design and contemporary applications help readers develop a fundamental understanding of current issues affecting public relations practice..
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Public Relations Writing: Form & Style
$14.99$42.00PUBLIC RELATIONS WRITING : FORM AND STYLE combines the practical approach of a trade book with the fundamental principles and theories of Public Relations to provide you with the ..
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Public Relations Writing and Media Techniques
$14.99$42.00Public Relations Writing and Media Techniques is the most comprehensive and up-to-date PR writing text available, with real-world examples of outstanding work by public relations p..
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