Expert Facebook advertising techniques you won’t find anywhere else!
Facebook has exploded to a community of more than half a billion people around the world, making it a deliciously fertile playground for marketers on the cutting edge,
Whether you want to leverage Facebook Ads to generate “Likes,” promote events, sell products, market applications, deploy next-gen PR, ,this unique guide is the ultimate resource on Facebook’s wildly successful pay-per-click advertising platform,
Featuring clever workarounds, unprecedented tricks, and little-known tips for triumphant Facebook advertising, it’s a must-have on the online marketer’s bookshelf,
Facebook advertising expert Marty Weintraub shares undocumented how-to advice on everything from targeting methods, advanced advertising techniques, writing compelling ads, launching a campaign, monitoring and optimizing campaigns, and tons more,
Killer Facebook Ads serves up immediately actionable tips & tactics that span the gambit,
Learn what Facebook ads are good for, how to set goals, and communicate clear objectives to your boss and stakeholders,
- Master highly focused demographic targeting on Facebook’s social graph,
Zero in on relevant customers now,
- Get extraordinary advice for using each available ad element—headline, body text, images, logos, etc,
—for maximum effect - How to launch a Facebook advertising campaign and crucial monitoring and optimizing techniques
- Essential metrics and reporting considerations
- Captivating case studies drawn from the author’s extensive Facebook advertising experience, highlighting lessons from challenges and successes
- Tasty bonus : a robust targeting appendix jam-packed with amazing targeting combos
Packed with hands-on tutorials and expert-level techniques and tactics for executing an effective advertising campaign, this one-of-a-kind book is sure to help you develop, implement, measure, and maintain successful Facebook ad campaigns,
- Author:Marty Weintraub
- Binding
aperback - DeweyDecimalNumber:659.144
- EAN:9781118022511
- Edition:1
- ISBN:1118022513
- Label:Sybex
- Languages:
- ListPrice:
- Manufacturer:Sybex
- NumberOfItems:1
- NumberOfPages:288
- PackageDimensions:
- ProductGroup:Book
- ProductTypeName:ABIS_BOOK
- PublicationDate:2011-08-09
- Publisher:Sybex
- SKU:616265
- Studio:Sybex
- Title:Killer Facebook Ads: Master Cutting-Edge Facebook Advertising Techniques
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