Marketing Management

(as of 01/09/2011 10:12 - more info)

$149.95 $95.39

Listed Under: Marketing

For the MBA Marketing Management course and/or undergraduate capstone marketing strategy course, This is the #1 selling marketing management textbook worldwide because it consistently delivers on i..read more

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For the MBA Marketing Management course and/or undergraduate capstone marketing strategy course,
This is the #1 selling marketing management textbook worldwide because it consistently delivers on its brand promise : to be the first to reflect changes in marketing theory and practice,

  • Author :P hilip Kotler
  • Author:Kevin Lane Keller
  • Binding:Hardcover
  • DeweyDecimalNumber:380
  • EAN:9780536104397
  • Edition:12
  • ISBN:0536104395
  • Label :P rentice Hall College Div
  • Languages:
  • ListPrice:
  • Manufacturer :P rentice Hall College Div
  • PackageDimensions:
  • ProductGroup:Book
  • ProductTypeName:ABIS_BOOK
  • PublicationDate:2005-12
  • Publisher :P rentice Hall College Div
  • SKU:BKK-06247892-B
  • Studio :P rentice Hall College Div
  • Title:Marketing Management

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