Great companies can fail—not because they do anything wrong, but because they do everything right,
Meeting customers’ current needs leads firms to reject breakthrough innovations-”disruptive technologies” that create the products and opportunities of the future,
Radical thinking ,
,
,
and a wake-up call,
Citing examples from many industries (computers, retailing, pharmaceuticals, automobiles, steel), Clayton M,
Christensen explains how to avoid a similar fate,
He presents strategies for determining when not to listen to customers, when to pursue small markets at the expense of larger ones, and other ways to ensure long-term growth and profit,
This award-winning book shows managers the changes that may be coming—and how to respond for success,
- Author:Clayton M. Christensen
- Binding:Audio CD
- Creator
on Leslie - DeweyDecimalNumber:658
- EAN:9781565114159
- Edition:Abridged; 2.25 hours on 2 CDs
- Format:Abridged
- Format:Audiobook
- ISBN:1565114159
- Label:HighBridge Company
- Languages:
- ListPrice:
- Manufacturer:HighBridge Company
- NumberOfItems:2
- PackageDimensions:
- ProductGroup:Book
- ProductTypeName:ABIS_BOOK
- PublicationDate:2000-09-01
- Publisher:HighBridge Company
- SKU:611824
- Studio:HighBridge Company
- Title:The Innovator’s Dilemma
- UPC:025024847257
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