This is PR: The Realities of Public Relations

(as of 31/08/2011 02:45 - more info)

$83.95 $79.68

Listed Under: Public Relations

Ideal for the beginning student or the experience public relations practitioner, THIS IS PR : THE REALITIES OF PUBLIC RELATIONS covers the world of public relations through a strong emphasis on the ..read more

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Ideal for the beginning student or the experience public relations practitioner, THIS IS PR : THE REALITIES OF PUBLIC RELATIONS covers the world of public relations through a strong emphasis on the fundamentals, such as history and research, as well as emerging issues, such as technology, ethics, and the international aspects of public relations,
With numerous examples, strategies, tactics and case studies, you’ll have resources you can take away from the classroom,

  • Author :D oug Newsom
  • Author:Judy Turk
  • Author :D ean Kruckeberg
  • Binding :P aperback
  • DeweyDecimalNumber:659
  • EAN:9780495091325
  • Edition:9
  • ISBN:0495091324
  • Label:Wadsworth Publishing
  • Languages:
  • ListPrice:
  • Manufacturer:Wadsworth Publishing
  • NumberOfItems:1
  • NumberOfPages:416
  • PackageDimensions:
  • ProductGroup:Book
  • ProductTypeName:ABIS_BOOK
  • PublicationDate:2006-04-27
  • Publisher:Wadsworth Publishing
  • SKU:GRP8479388
  • Studio:Wadsworth Publishing
  • Title:This is PR: The Realities of Public Relations (Thomson Advantage Books)

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